IR @ Goa University

Browsing Goa Business School by Author "Parulekar, M."

Browsing Goa Business School by Author "Parulekar, M."

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  • Parulekar, M.; Mekoth, N. (International Journal of Pharmaceutical Sciences and Business Management. 5(2); 2017; 1-15.)
    Self-medication is a global phenomenon. It is also ambiguous and is increasingly being practiced worldwide for different reasons. We live in a world where health awareness, consciousness, and adoption of preventive behaviours ...
  • Parulekar, M.; Mekoth, N.; Ramesh, C.M.; Parulekar, A. (Journal of Pharmaceutical Technology, Research and Management. 4(2); 2016; 103-127.)
    Self-medication is common in developing countries where it has both economic and social implications. On the one hand, it is viewed as a large component of self-care, which relies heavily on the consumer’s expertise in ...

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